OneSignal: messaging features and setup

Overview

OneSignal suits teams that need to send push notifications, SMS, email, or in-app messages from one place. Set up audiences, schedules, and messages based on events in an app or on a website. Before a broad campaign, check consent, opt-outs, and stop conditions for users who have already completed an action. Multiple channels without stop rules will create noise, not value for the customer or operations team.

Features

• Send mobile and web push notifications
• SMS, email, and in-app messages
• Audiences and scheduling based on usage events

Business uses

• Remind a user who has not completed signup
• Send a status message after an action is completed in the app

Getting started

• Connect one channel and a test device or address.
• Send a manual message, then a short emergency message.
• Check opt-out, duplicate messages, and a user who has already completed an action.

What to check

• Check consent for each channel before sending marketing messages.
• Plan SMS costs separately from push notifications before a large-scale campaign.